Workshop on "Basics of Digital Marketing"
Date - 16th July, 2025
Venue - IIHS Campus
Organiser - Indirapuram Institute of Higher Studies, Indirapuram Ghaziabad
Description - In today’s fast-paced digital era, understanding the fundamentals of online marketing is essential for students, professionals, and entrepreneurs alike. This workshop offers a practical introduction to the core concepts and tools of digital marketing, equipping participants with the knowledge to build a strong online presence and promote brands effectively.
Key Highlights:
- Overview of Digital Marketing and its importance
- Search Engine Optimization (SEO) basics
- Social Media Marketing strategies
- Google Ads and Analytics introduction
- Content creation and marketing techniques
